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Case studies



Grupo Banco Santander
uses ideas crowdsourcing to align the diversity of talent and knowledge that exists in several of its geographical divisions. The great acceptance of the SANTANDERideas:) project has led the bank to promote a community of co-creation with its customers.

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Alain Afflelou launches a co-creation community with customers to gather new and innovative business ideas. ideas4afflelou is also a powerful marketing and bidirectional communication channel to make consumers loyal to the collective and creative construction of the brand.

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Grupo Hotusa, one of the main spanish hotel chain, develops Hotel Tester Ideas, an open innovation community where customers and large audiences share their ideas for the future of tourism. With this initiative, the group reinforces their customer’s journey and builts a brand based on active listening.

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trusts in our solution to foster an internal culture marked by innovation and listening to new ideas. Through Innova 2.0, the FMCG multinational has been able to take advantage of all the internal talent of the company and revitalize categories of product that believed mature..

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Santander’s City Council
seeks to involve all the city’s stakeholders in its construction, by moving beyond traditional solutions for citizen participation. The objective is to generate a local ecosystem for innovation with the opinions of citizens, the public and private sectors.

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On the occasion of its 50th anniversary, the UNED promotes Horizon 50 UNED, a community of ideas crowdsourcing that seeks to involve all university groups in the common ideation of a future University, open and in continuous contact with society and its agents of change.

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Banco Sabadell uses crowdsourcing to involve its employees in the search for disruptive ideas, fostering intrapreneurship and internal talent detection. The ideas crowdsourcing community BS idea has revealed itself as a valuable resource of open innovation among employees. 

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Calidad Pascual,
one of the main FMCG spanish companies, uses our open innovation software to develop an internal program of intrapreneurship, that gives to the employees the opportunity of share and develop their own ideas with the company’s board of directors support.

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