Breaking out (John Butman)
IDEAS4ALL READING LIST
BREAKING OUT, John Butman
Main takeaways from this reading:
An innovative idea arises from the will to change.
The digital transformation has made ideas democratic.
In such a complex environment, we need to find resources that will help them gain more influence.
The path to achieve this entails articulating an original narrative in different communication channels.
More about this book here.