“Disrupt yourself” (Whitney L. Johnson)

IDEAS4ALL INNOVATION READING LIST “Disrupt yourself”, Whitney L. Johnson Main ‘takeaways’ from this book: Really disruptive organizations know how to detect their place in the market and offer something different and…
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“The agility shift” (Pamela Meyer)

IDEAS4ALL INNOVATION READING LIST “The agility shift”, Pamela Meyer Main takeaways from this book: Exhaustive planning can slow down a company's development.  This uncertain moment force organizations to be agile, innovative and flexible…
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“Thinking in new boxes” (L. Brabandere & A. Iny)

IDEAS4ALL INNOVATION READINGS LIST “Thinking in new boxes”, Luc De Brabandere & Alan Iny Main takeaways from this book: We try to understand the world from familiar models, reducing our potential for…
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Wikibrands (Sean Moffitt)

IDEAS4ALL INNOVATION READING LIST “Wikibrands: reinventing your company…”, Sean Moffitt Main ‘takeaways’ from this reading: We are entering in the golden age of the 'free consumer', who demands personalized offers. Consumer…
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A more beautiful question (W. Berger)

IDEAS4ALL INNOVATION READING LIST “A more beautiful question”, Warren Berger Main ‘takeaways’ from this book:  Great innovations born from "the art of asking".  Disruptive businesses like Google, Netflix o Airbnb have the chance…
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Whats mine is yours… (Rachel Botsman)

IDEAS4ALL READING LIST What's mine is yours: the rise , Rachel Botsman Main ‘takeaways’ from this reading: Technology and connectivity forge a new alternative model of consumption.  Some disruptive businesses like Airbnb…
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The power of cocreation (V.Ramaswamy)

IDEAS4ALL READING LIST The power of cocreation, Venkat Ramaswamy Main ‘takeaways’ from this book: Co-creation enables new ways to meet and get closer to our customers. It is a connecting element…
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Leading digital (G. Westerman, D. Bonnet & A. McAfee)

IDEAS4ALL READING LIST Leading digital, G. Westerman, D. Bonnet & A. McAfee. Main takeaways from this book:  Digitization affects to all industries and companies.  Digital leaders and criteria for where to…
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Big Bang Disruption (L. Downes & P. Nunes)

IDEAS4ALL READINGS LIST Big Bang Disruption, Larry Downes & Paul Nunes Main takeaways of this reading:  Businesses hegemony is at stake in the digital era.  Corporations and startups compete equally due…
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A guide to open innovation (P.Sloane)

IDEAS4ALL READING LIST A GUIDE TO OPEN INNOVATION & CROWDSOURCING, Paul Sloane Main ‘takeaways’ from this reading: The power of ideas generates a knowledge economy.  The collaborative idea environments are an important…
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